UUP Man slates crass Ryanair Advert
UUP East Belfast Representative and Castlereagh Cllr. Michael Copeland today said Ryanair had managed to alienate a sizeable chunk of the Northern Ireland travelling public with an advert starring Martin McGuinness and proclaiming that their fares are so low ‘even the British Army flew home.’
Mr Copeland said the advert was scrapping the barrel.
In a statement he said
“The Ryanair marketing department are clearly stupid if they think that an advert like this is going to endear their company to a large chunk of the Northern Ireland travelling public.
Deliberately provocative, this advert is insensitive, crass and makes a clear political statement on the part of Ryanair.
To many like me who served in the Army Northern Ireland is home. This shock tactic and ‘oh no they didn’t’ style of advertising may have worked in the past but I would recommend that Ryanair focuses on what it does best: cheap flights, rather than offending people with crass advertising like this.”